Sorry Enbridge, PR Spin Won’t Change Our Minds

The Huffington Post

July 10, 2012

By Chris Genovali and Emma Gilchrist

If you live in British Columbia there’s a good chance that by now you’ve seen the new Enbridge television advertisements; the warm and fuzzy cartoon animation with the soothing soundtrack and the family strolling down what looks like the yellow brick road, overlaid by a saccharine narration assuring the audience that the company’s oil pipeline and supertanker project is “more than a pipeline, it’s a path to our future.”

Actually it’s all part of a pacification campaign Enbridge has launched in an attempt to qualm the legitimate and substantive concerns British Columbians have around the prospect of some 225 oil tankers, carrying oilsands crude from Alberta, annually navigating the narrow, rocky channels and inlets of the Great Bear Rainforest and pipelines crossing over 1,000 streams and rivers.

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